Puma Gen-E - 252 Promotion

Offer ends on the: 30/09/2025

Puma Gen-E - 252 Promotion

The New All-Electric Puma Gen-E is here.

Energetic and electrifying - the New All‑Electric Puma Gen‑E®. The electric SUV born to take on the city, with fast charging and advanced technology.

Until 30th September 2025, the New All-Electric Puma Gen-E is available from €169 per month with 0% APR* on 2 Year Ford Options.

Plus, we have the Ford Power Promise, offering you a free home charger, 8-year battery warranty, a free 5-year service plan and more.

Ready to talk? A member of our sales team can help you understand how you can make the switch to electric.

Discover the New All-Electric Puma Gen-E

New Puma Gen-E interior features
woman next to Ford Puma Gen-E

Step into a stylish design equipped with cutting-edge features for an electric lifestyle. Generous storage of up to 566 litres with the Gigabox and frunk, giving you space for wardrobe changes, musical equipment or whatever the city throws at you.

Immerse yourself in a stylish interior with 12” SYNC® 4 touchscreen, with live traffic updates and your favourite music, along with ambient lighting to suit your vibe and a B&O™ sound system that matches your rhythm.

Tailor your driving thrills with the option of four different driving modes to fine-tune your Pume Gen-E. Utilising Eco Mode helps deliver up to 376km of driving range**.

Charging from 10-80% in under 24 minutes using a 100kW fast charger†, the Puma Gen-E is designed for your fast-paced lifestyle. With agile handling that turns the city into your playground, explore the streets with excitement around every corner.


Terms and conditions:

Finance Example: New Ford Puma Select: Retail Price† €30,916.00. Customer Deposit / Trade In €9,522.13. Finance Amount €21,393.87. 24 monthly payments of €168.49. Total Cost of Credit €0. GMFV†† (Optional Final Payment) €17,350.00. Fixed APR 0%* (Annual Percentage Rate) as at 01/07/25.

†Excludes delivery & dealer related charges, includes Government Subsidies which are SEAI Grant and VRT Relief. Model is shown for illustrative purposes only. 

††The Guaranteed Minimum Future Value (GMFV) is payable if you renew or retain the vehicle at the end of the agreement. Further charges may be applied by your Ford Dealer subject to kilometre limits/ condition of the vehicle.

*Lending criteria and conditions apply (Over18s only). To qualify for this Finance Offer, a minimum deposit of 25% is required. Rate quoted is correct as at 01/07/2025 and is subject to change. Offer available on selected Ford Puma Gen-E models ordered and registered from 1st July to 30th Sept 2025 at participating Dealers. Your motor dealer may be paid a commission fee by Ford Credit for arranging your finance agreement. You can ask the dealer for details of their commission arrangements and how much they may get. This is a Consumer Hire Purchase agreement provided by Ford Credit. Ownership remains with Ford Credit until the optional final payment is made. Bank of Ireland trading as Ford Credit is regulated by the Central Bank of Ireland.

**Based on full charge of 376km with Puma Gen-E Select model. Estimated range using Worldwide Harmonised Light Vehicle Test Procedure (WLTP). Figures shown are for comparability purposes and should only be compared with other vehicles tested to the same technical procedures. Actual range varies with conditions such as external elements like temperature, driving behaviours, route profile, vehicle maintenance, and lithium-ion battery age and condition. 376km WLTP Overall Range reflects a combined driving cycle and 227km WLTP Extra High range reflects motorway driving – both tests are conducted in controlled conditions with an ambient temperature of 23 degrees Celsius and no climate or electrical load.

†High-power DC (>200kW) public chargers, such as IONITY, can deliver up to 135 km of driving in approx. 10 minutes or 10%-80% in under 24 minutes. Figures given are based on Puma Gen-E Select model. Actual charge times and charging speeds will vary according to the type of home or public charging station used, as well as other factors (including weather, ambient temperature, driving behaviour, driving profile, vehicle condition, lithium-ion-battery age, condition, and temperature.

Warning: You may have to pay charges if you pay off a hire purchase agreement early.


Warning: If you do not meet the repayments on your hire purchase agreement, your account will go into arrears. This may affect your credit rating, which may limit your ability to access credit, a hire purchase agreement, a consumer hire agreement or a BNPL agreement in the future.

Imagery and information shown throughout this website may not reflect latest ROI specifications, colours may vary, options and/or accessories may be featured at additional cost and locations and vehicles used may be outside of the ROI. Ford policy is one of continuous product development. The right is reserved to change specifications, colours of the models and items illustrated and described on this website at any time.

Dealer fitted accessories are fitted after registration and could have an impact on your vehicle’s fuel consumption. The Combined Fuel Consumption (WLTP) and Combined CO2 Emissions (NEDC Equivalent) figures do not include dealer fitted accessories.


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